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vivo ‘Capture the Future’ campaign spotlights youth ambitions

vivo ‘Capture the Future’ campaign spotlights youth ambitions
Photo: Courtesy
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vivo Bangladesh has launched a youth-focused storytelling initiative titled “Capture the Future” in collaboration with SOS Children’s Villages Bangladesh, highlighting the aspirations and resilience of young people across Bangladesh.

The campaign features stories of children and young adults associated with SOS Children’s Villages Bangladesh, focusing on ambitions ranging from medicine and sports to football and creative arts.

Among them, 13-year-old Ishrat Jahan aspires to become a doctor, while 19-year-old swimmer Abdullah Al Mahi hopes to represent Bangladesh internationally. Zunayed Babu aims to pursue football professionally and Sinthia Akter Subha wants to work in creative storytelling and artistic expression.

vivo Bangladesh said the initiative is designed to encourage young people to pursue their ambitions while promoting broader social support for future generations.

The smartphone brand said the campaign reflects its wider focus on youth empowerment, creativity and social engagement beyond its technology business.

The company added that the initiative has received positive audience response for its emphasis on resilience, aspiration and future potential.

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