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Cricket Australia reports A$11.3 million loss despite India series boost

Cricket Australia reports A$11.3 million loss despite India series boost
Rising India-Pakistan tensions have forced the ICC to consider Australia as a safer future World Cup host. Photo: Cricket Australia
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Cricket Australia (CA) reported a net loss of A$11.3 million ($7.34 million) for the 2024-25 financial year. The rise in expenses outweighed higher earnings from hosting India for the Border-Gavaskar series.

At its annual general meeting, CA said total revenue rose by A$49.2 million to A$453.7 million. The increase came mainly from a new domestic media deal and match income from the five-Test series against India.

However, expenses also went up by A$24.1 million. The extra spending included marketing costs for the India series and funding 70 more touring days for the national teams.

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Distributions to member states and territories showed little change, rising by only A$800,000 to A$120.9 million.

Cricket Victoria (CV) criticised CA over the loss. CV Chairman Ross Hepburn said CA had shown “little financial improvement despite costly reviews.”

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“For another year, CA is presenting a financial loss with a balance sheet showing member funds in deficit,” Hepburn said. “It is especially disappointing that since 2019, CA’s accounts have shown significant cumulative loss, excluding COVID-related impacts and World Cup revenue.”

CA CEO Todd Greenberg said the outlook for 2025-26 looked positive. Australia will host England for a five-Test Ashes series starting in Perth on November 21.

Greenberg said CA expects commercial and sponsorship income to rise sharply from A$69 million to A$86 million next year.

“The Ashes and India white-ball content in FY26 is expected to deliver significant profit to CA,” said CA CFO Sarah Pragnell. “This will help CA rebuild its net assets and cash reserves for the next cycle.”

CA is also exploring private investment in Big Bash League teams to increase value and stay competitive against leagues like the IPL.

But convincing member states remains a challenge. “We believe that all other options need to be carefully considered before selling off member assets,” Hepburn said.

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