Universal College Bangladesh (UCBD) has strengthened its industry-academia engagement through its Campus to Corporate initiative, bringing corporate leaders into direct interaction with students to improve workplace readiness.
The college said in a statement on Sunday that the third session of the programme was held at its Gulshan campus on July 14, featuring AFM Asif, chief executive officer of Bengal Meat Processing Industries Ltd, as the guest speaker.
Asif shared insights from his corporate career, discussing leadership, strategic decision-making and the skills required to adapt to changing business environments. The session focused on helping students understand practical workplace challenges beyond traditional academic learning.
The programme is designed to expose students to real-world corporate practices and develop skills needed for early career success, UCBD said.
Previous sessions under the initiative featured corporate executives including Shadab Ahmed Khan, managing director of Coca-Cola İçecek Bangladesh, and M H M Fairoz, managing director and chief executive officer of Singer Bangladesh Limited.
During Asif’s visit, UCBD and Bengal Meat Processing Industries signed a memorandum of understanding to expand experiential learning opportunities, including internships and career development programmes for students.
“Our Campus to Corporate initiative is highly strategic for UCBD, significantly strengthening our industry-academia linkages while positioning our graduates as highly competitive, employment-ready talent,” said Manas Singh, chief executive officer of STS Group and Universal College Bangladesh.
Asif said bridging the gap between academic learning and corporate realities is essential to preparing future leaders, adding that UCBD students demonstrated strong analytical capabilities during the interaction.
The session concluded with an interactive question-and-answer segment between students and the guest speaker, reinforcing UCBD’s efforts to connect academic education with industry requirements.
