Savoy has introduced Red Velvet Temptation Cake Ice Cream, expanding its cake-ice cream portfolio as it targets demand for celebration-focused desserts.
The company said the new product combines red velvet sponge cake, premium strawberry ripple and premium vanilla ice cream, topped with red crumbs.
Dried strawberries have been added to enhance texture and flavour depth, while the layered presentation aims to differentiate the product in the premium segment.
Savoy last year launched two cake-ice cream variants — Golden Delight and Dark Desire — which it said received strong consumer response.
The new Red Velvet Temptation Cake Ice Cream is now available at outlets nationwide.





