AKIJ Cement has launched a new campaign, “cement a lohar shakti,” as the company enters its 24th year.
The campaign was announced at an event at the Radisson Blu Water Garden on Wednesday, inaugurated by AKIJ Resource Chairman Faria Hossain and Managing Director Sheikh Jasim Uddin.
Faria Hossain said the company’s 23-year journey reflects its focus on customer trust and product quality, adding that the new campaign aims to present AKIJ Cement’s durability and technological strengths more effectively. She said the company intends to play a larger role in national infrastructure development.
Sheikh Jasim Uddin said AKIJ Cement’s progress has been driven by the support of customers, distributors, engineers and partners, and the campaign will reinforce the brand’s position in the construction industry.
Speakers included AKIJ Cement CEO Md Moshiur Rahman, AKIJ Resource Chief Business Development Officer Mohammad Towfique Hasan, Chief People Officer Mohammed Afsar Uddin, Deputy Chief Operating Officer Sohanur Rahman Sohan and Building Materials CFO Mostaq Ahmed. Distributors, engineers and officials from AKIJ Resource also attended.
