Samsung Bangladesh won four awards, including two Gold recognitions, at the 9th Digital Marketing Award, underscoring the mobile brand’s performance in digital marketing and consumer engagement initiatives.
The awards were presented at this year’s Digital Marketing Award, organised by Bangladesh Brand Forum. Samsung secured honours across four categories for campaigns executed in partnership with Starcom Bangladesh, which served as the lead agency, the company said in a press release.
Samsung received two Gold awards in the Best Use of Mobile and Best Digital Experience Marketing categories. The company also won a Silver award for Best Use of Display and a Bronze award for Best Digital Marketing in E-Commerce.
The company said the recognition reflected its strategic approach, creative execution and focus on delivering impactful digital experiences to consumers.
According to the press release, the awards highlight Samsung’s efforts to combine technology with consumer-centric marketing and strengthen engagement through digital platforms.
The Digital Marketing Award is an initiative of Bangladesh Brand Forum and is regarded as one of the country’s leading recognitions for excellence in digital marketing. The programme honours campaigns and brands that demonstrate innovation in digital content, storytelling and audience engagement.
This year’s edition recognised outstanding campaigns from across the industry, celebrating brands that continue to push the boundaries of digital communication and marketing effectiveness, the company said.
