Robi Axiata PLC has held its ‘Robi Blood Donation Drive 2026’ at its corporate headquarters at Shanta Forum Tower in Dhaka, drawing 132 donors, the highest participation recorded in the company’s blood donation initiatives.
The drive was organised in collaboration with the Bangladesh Thalassemia Foundation and marked National Voluntary Blood Donation and Posthumous Eye Donation Day, observed annually on 2 November. Employees from Robi, Shanta Holdings Limited, RMG Sustainability Council and other organisations in the Shanta Forum community took part.
The programme aimed to support thalassemia patients and others who depend on regular blood transfusions. Participants also received six types of basic health screenings free of charge.
Ziad Shatara, Managing Director and Chief Executive Officer of Robi Axiata PLC; Shahed Alam, Chief Corporate and Regulatory Officer; Muhammad Shoaib Baig, Chief People Officer; and Sharif Shah Jamal Raz, Director of Public Affairs and Sustainability attended. Syeda Masooma Rahman, Vice-Chairman of the Bangladesh Thalassemia Foundation, was also present.
Robi said it continues to promote awareness about thalassemia. On World Thalassemia Day this year, the company sent 10 million awareness messages to people in thalassemia-prone areas, highlighting early detection and prevention, said a press release on Sunday.
