Bashundhara Cement, King Brand Cement, Bashundhara Ready Mix and Bashundhara PHC Pile jointly organised Sales Conference 2026 in Cox’s Bazar on Saturday, bringing together sales leadership and field teams from across the group.
The conference was held at Seagull Hotel under the theme “Together in enthusiasm, towards success” and was organised by Safwan Bashundhara Global, one of the country’s leading industrial conglomerates.
Safwan Bashundhara Global COO Shahid Zahid attended the programme as the chief guest.
Among others present were Safwan Bashundhara Global Deputy Managing Director K M Zahid Uddin, Chief Sales Officer Cement Division Shah Jamal Sikder, Head of Sales Ready Mix Division Golam Rabbani, Head of Sales PHC Pile Division Enamul Islam, General Manager Brand and Marketing of the Cement, Ready Mix and PHC Pile divisions Shakib Kamal Ahmed and GM Marketing Mohammad Alauddin.
Senior executives and sales representatives from different levels of the organisation also took part in the conference.
The programme focused on making the combined sales operations of the cement, ready-mix and PHC pile divisions more dynamic and effective through closer coordination.
Alongside a review of past performance, participants analysed current market conditions and discussed future sales strategies and business plans.
The conference also emphasised strengthening coordination among sales teams, sharing field-level experiences and improving professional skills to support business growth.
Organisers said the Sales Conference 2026 is expected to support the expansion of Safwan Bashundhara Global’s market presence and reinforce overall corporate sales performance in the coming period.
