Online marketplace Daraz Bangladesh has launched its “2.2 Grand Ramadan Bazaar” campaign, offering everyday low prices, flash sales and discounts of up to 80 per cent for shoppers preparing for Ramadan.
The month-long campaign will run from 1 February at 8PM to 26 February, featuring deals on essentials, free delivery offers and exclusive brand days.
Daraz said the initiative aims to help customers plan their Ramadan purchases with greater affordability and flexibility. The company is also highlighting its refreshed Daraz Choice channel with an Everyday Low Price (EDLP) feature, designed to provide sustained low pricing on frequently purchased essentials beyond major sale events.
Customers shopping through Daraz Choice will be able to access Buy 3 for Free Delivery offers and Buy 5 Get 1 Free with Free Delivery options, allowing families to stock up on daily necessities.
Alongside the everyday savings, the campaign will include Mega Deals and Flash Sales with discounts reaching up to 80 per cent, Hot Deals up to 75 per cent and free delivery on selected products.
Daraz will also introduce limited-time Flash Vouchers offering up to 9 per cent off during specific hours on 1 and 2 February.
The promotional offers will cover categories including fast-moving consumer goods (FMCG), fashion, beauty and wellness, lifestyle products and electronics, supporting both Ramadan needs and Eid preparations.
Several brands will participate through dedicated brand days, including Veet, Unilever, realme, NeoCare, Reckitt, Dettol, Marico, Nestlé, Shukran, Innsai and Lotto.
The campaign will feature weekly themed shopping days such as Choice Day Saturday, Fashion Forward Sunday and Monday, Electrical Tuesday, Budhbarer Bazaar, Beauty and Wellness Thursday and Lifestyle Cozy Friday.
Daraz said Dettol, Unilever and Parachute Naturale have joined as Exclusive Platinum Partners to ensure product availability.
The company has also partnered with payment providers, offering up to 10 per cent discounts through collectable vouchers applicable to Midland Bank PLC and Southeast Bank PLC cardholders, along with up to 12 months EMI facility at 0 per cent interest rate with EBL ZIP.
With the campaign tagline “2 GOOD 2 MISS!”, Daraz Bangladesh said it remains committed to delivering convenience, value and variety during one of the most significant shopping seasons of the year.
Shoppers can explore the campaign through the Daraz app and official campaign page, with deals and flash sales updated regularly.
