Prime Bank PLC has partnered with Aamara Active, a leading corporate boutique gym, to provide exclusive lifestyle benefits for its Women Banking and Priority customers.
The partnership was formalised during a signing ceremony at the bank’s corporate office in Gulshan on September 20, according to a press statement by the bank.
The collaboration allows Prime Bank Women Banking and Priority clients to access tailored privileges at Aamara Active, known for its premium fitness environment, state-of-the-art equipment, and customer-focused services.
The partnership aims to deliver a professional yet personalized fitness experience while reinforcing Prime Bank’s commitment to value-driven services.
SEVP and Head of Branch Distribution of Prime Bank Mamur Ahmed and Executive Director of Aamara Active Nibras Panni signed the agreement.
Also present were Head of Priority & Women Banking of Prime Bank Tamanna Quadry and Operations Manager of Aamara Active Md Aminul Islam.
The initiative highlights Prime Bank’s efforts to provide unique lifestyle offerings to its customers, combining financial services with health and wellness opportunities, and positioning the bank as a pioneer in integrating lifestyle privileges into banking services.